Tuesday, 16 December 2008

TV ?

I've just noticed, having been with out a TV since I moved to Glasgow on the 1st September, I don't miss it. I gave this some thought and well, Its because TV is far over rated these days. Their are no shows that I can think of that have grabbed me recently. You might ask how do you know, not having a TV and all. Well I go home at weekends and I sit and watch a bit there, but all I find myself doing is flicking from channel to channel. Is there actually anything else on apart from how to decorate your house with £5 ?
And me being lazy I see it as the TV companies job to get to me via marketing about any new amazing tv series coming out, they have failed in every way. Having been in Glasgow for months now, I haven't seen one internet advertisement, poster, or any form of viral marketing to get me to go out my way to watch any TV show. If this was done I might pay to see it via iTunes or such. They are really failing really badly at this new fangled internet thing arent they.

Channel Four got it right with 'Dead Set' they had lots of advertisments on the social site Bebo, which I go on about everyday. So that got me interested and most importantly ... aware of the show in the first place. And after looking at the Dead Set site and trailers they had on it of the show, I decided to dip into my pocket and pay to watch it on iTunes, since everyone hates Macs and their watch TV online thingy doesnt work on a Mac. But again, they done this and they got money from me. Why is everyone else failing to catch on?

1 comment:

Andy Dougan said...

Your points about the effect of advertising on you are well made Michael. Just try to bear them in mind when we reach that part of the course when we talk about how you will drive an audience to your content.